Category : affiliate marketing

Marketing on the internet is an important part of running a business in today’s economy, but many business owners (new and old alike) find it daunting, even overwhelming. Because it’s so different from traditional marketing, many people who are familiar with more traditional methods of marketing find it confusing and complicated despite their experience; for those who don’t have such experience, it can be even worse. One way some businesses solve this problem is to hire a consultant with more knowledge of internet marketing than they have, the same way they might solve any other problem of that nature. Even the world-famous internet market Stephen Pierce mentioned this fact on the day previous to Ewen Chia’s statement. Affiliate marketing shouldn’t be a “straightjacket” or “ball and chain” system – rather, affiliate marketing should be part of a larger strategy of internet marketing, including pay-per-click ads like Google AdSense and more traditional marketing of products. There are four essential steps that an internet marketing expert can help a business owner with: preparing plans, providing consulting services, managing specific campaigns, and planning and managing the entire marketing program (this is obviously the most involved and expensive option!). Despite it being the most...